Meet 20-year-old Jessica Bramley (the one on the left, we assume), a third year student at Birmingham City University, where she is studying BA (Hons) Visual Communication, specialising in Advertising.
Originally from Nottingham, Jessica is just like us. ‘I’d like to say I go to the gym and swim lots,’ she says. ‘But I don’t. However, I do watch lots of films.’ This is handily helped along by her LoveFilm subscription, and she also spends rather a lot of time watching Jack Bauer in 24. That aside, she loves to eat, drink and be merry with her housemates and friends at her local pub. Sounds splendid.
Read on to find out more.
Tell us a bit about yourself…
I recently became one of the winners in the Digital category with my creative partner James Clifton at the B-Hive competition which is a West Midlands based competition nurturing young creative and marketing talent. The brief was to promote Birmingham as serving up the finest and most diverse food in the UK (work from the brief is seen in the attached images, food fit for the gods). We were shortlisted in Advertising and Digital and had to do a 15min presentation on both in front of six creative directors and at the B-Hive awards we became one of the winners in the digital category and were awarded with a 2 week placement at an agency called Cogent.
What are your inspirations?
I get inspiration for my work from everyone and everything. As I work in advertising, it’s important to keep up to date with whats going on in the World and how you can portray and advertise the products or services in new and different ways. I also look for inspiration from the people i’m following on my blog as well as ad agencies such as BBH, BMB, Glue London and Weiden and Kennedy.
What’s your favourite piece of work you produced?
One of my favourite pieces of work I have produced has to be my direct mail piece for Good Earth Organic and Fairtrade Tea. The idea behind the piece is that people would order a free sample from Good Earth’s website and the DM piece would be made with seed embedded paper and the packaging looks like a tea bag itself. The packaging is 100% recyclable and people can plant the seed embedded paper to grow plants relevant to the tea they have ordered, for example Cool Mint tea would be Mint Leaves.
Who is your favourite ‘creative’ in your chosen field?
My favourite creative in advertising is Trevor Beattie. He came to give us a talk at uni a couple of years ago and instead of talking to us about advertising he spoke about his love for space, a film he was making and about going into space with Richard Branson and Virgin Galatic. He then took everyone for a drink after. I admired this as he was trying to tell us that you can do anything in life if you just put your mind to it.
All images © Jessica Bramley. To view the images in clearer detail, click on them.